Sustainable Rituals
Sustainable Rituals
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| Region | Standard Shipping | Express Shipping | Same-day shipping (London only) |
| UK | 19/12/2024 12:00 | 22/12/2024 12:00 | 24/12/2024 19:00 |
| US | 19/12/2024 12:00* | 20/12/2024 12:00* | |
| EU | 16/12/2024 12:00 | 18/12/2024 00:00 | |
| ROW | 6/12/2024 12:00 | n/a |
* US standard cut off is for toothbrush orders only, brush heads cut off date is 18/12
Level up your SURI experience.
Subscribe today and enjoy all these benefits.
Healthier teeth and gums
Dentists advise refreshing your brush head every 3 months to ensure you get the most effective clean.
Skip or cancel anytime
Pause, cancel or change frequency anytime. No commitments, you’re in control.
Recycling made simple
Effortlessly return your used heads to us, for free, with our prepaid mailer bag.
Letterbox-friendly delivery
Your heads fit through any postbox—so no missed deliveries or queuing at the postal depot.
Every year over 4 billion toothbrushes end up in landfill or in our oceans. That's enough to circle the globe twelve times.
And electric toothbrushes are nothing to smile about either. Decades of needless innovation, outrageously wasteful packaging, and millions more plastic components and batteries that will never be recycled.
We've taken the electric toothbrush back to first principles. Creating a design that delivers an exceptional clean for your teeth with a minimal impact on our planet.
A better clean, in every way.
We created SURI for like-minded individuals who already believe in the power of sustainable choices, and seek personal care products that are more sustainable, beautiful, and convenient alternatives.
We continually push the boundaries of what is possible and always invite honest conversation on our collective journey.
We know how far we’ve come but, perhaps more importantly, we know how far we still need to go. Join us in transforming one daily ritual at a time.
Re-thinking the electric toothbrush began with re-thinking the materials used.
Our brush heads are made from plant-based corn starch and our bristles are made from castor-oil. We've designed our brush with these innovative materials because it makes them bio-based and reduces our reliance on petroleum-based plastics. Furthermore, we will recycle the heads for free in the UK and US. The body of our brush is made from aluminium which makes it long-lasting and easily recycled.
ClimatePartner—
Together we measure, make plans to reduce, and then offset the carbon created by each SURI product. View our carbon offsetting tracking on ClimatePartner's website
here.
B Corp—
We are fully B Corp accredited as we believe business should be a force for good. Learn what it means to be a B Corp
here.
You complimentary wash bag has been added to the cart.
The discount will be applied once you purchase a toothbrush.
